A select shop which realises the ‘Evolving Classic’. Trading Post stores are operated by Prestige Shoes Co., Ltd. Prestige Shoes Co Ltd is a distributor who mainly work with the finest department stores at the highest level. Trading Post, a retail division, first opened its doors in 1984 with a concept:
“To curate a select shop that introduces high quality footwear, mainly from Europe, to Japanese shores. Shoes that were not yet recognised in Japan in the mid-1980’s”.
They proposed a multi-brand store which, over time has built a committed following of customers interested in the culture for wearing high quality leather shoes in Japan. Actively introducing products that evolve and age beautifully with time, Trading Post made an early decision to only work with the finest quality products from around the world.
Constantly aiming to create store environments that enrich and help educate their customers lifestyle, the passion and ethos that runs through their staff results in customer finding a pair of quality leather shoes at varying price points.
Staff advice is on hand to discuss last shape and fitting in line with both the customers’ requirements and also the unique fitting that is presented by a customers’ foot. Staff take time to pay close attention not only when choosing a ‘toe shape’ and suitable last, but also a shoe to suit their lifestyle. Finally Trading Post are well known for offering an excellent post sale service and advice, helping customers take care of their shoes through shoe care advice and repair options.
“THE SHOE CELLAR” is a concept of their latest flagship store “Trading Post Aoyama”, which has just launched in July 2020.
Trading Post Aoyama recently relocated, but not too far away! Opening around the corner on the main street, giving a more accessible position to our customer and offering better visibility for our store. This renewal enabled Trading Post to convey and share the abundance of passion they have for high quality footwear, their ethos and the culture that they have helped to create in Japan for Crockett & Jones shoes.
“For the store design, we took inspiration from ‘a wine cellar’… a cellar for high quality footwear. Creating an environment that is both relaxing and comfortable with a welcoming atmosphere offered by our highly trained retail staff. To celebrate the opening, we offered special ‘made to order’ styles, unique to Trading Post. We are excited to see what the future brings”
How long have you been working with Crockett & Jones?
Next year sees our partnership reach 30 years, beginning in 1991.
Why have you chosen to stock Crockett & Jones Shoes & Boots?
Crockett & Jones epitomises a timeless English style, a style that does not go out of fashion. Their uncompromised approach to quality gives us great confidence as sales staff, but also that they have remain focused on producing Goodyear welted footwear. A topic our staff and our customers have great passion for.
Which style(s) do you think is the most iconic from the Crockett & Jones Collection?
If you have any particularly fond memories of your time working with Crockett & Jones, we would love to hear and share them.
We have had a close working relationship with Crockett & Jones from the beginning and our cooperation continues to flourish. By offering ‘Trading Post’ special made to orders, making collaborations, offering feedback for product and last development and making proposal of materials and soles which matches with Japanese market, has ensured the relationship is as successful today, as it has ever been.
We appreciate this positive cooperation on the development because it is very important to us operating in the very competitive Japanese market.
3-5-2 Kita Aoyama, Minato-ku, Tokyo 107-0061 | +81-3-5474-8725